Morten Marthinsen
Morten Marthinsen Creative Lead | Senior Creative Strategist
I build performance creative that moves the needle - and I bring 15+ years of high-end TV trailer and docu-series experience into every ad. Pacing, structure, emotion, and how to land a story in 30 seconds: that craft transfers directly into creating ads that cut through a noisy feed.
I lead the creative team at Performance Golf, where I've owned 1,400 ad variants across $2.5M in spend over the past 13 months.
I write, edit, and produce daily while leading a team of 8 editors.
AI is core to how I operate - across both production and strategy.
I built a Claude-powered Premiere Pro plugin that coaches my editors on pacing, hooks, and cut-downs, roughly doubling output per concept. I also use AI to pressure-test creative strategy, surface patterns in performance data, and get to sharper answers faster - so my time goes into storytelling and decision-making instead of repetitive work.
Performance Ads
Promo/Trailer
YT/TV
Sizzle
